Our free Facebook Ads Revenue Calculator helps businesses and marketers determine exactly how much they need to invest in Facebook advertising to reach their revenue goals. Simply input your targets and key metrics to get a detailed breakdown of required impressions, clicks, budget allocation, and cost-per-acquisition.

Facebook Ads Revenue Calculator

Calculate exactly what you need to invest in Facebook ads to hit your revenue targets

How It Works Section:

What This Calculator Needs From You:

1. Monthly Revenue Goal – The total sales revenue you want to generate
2. Average Order Value (AOV) – Your typical sale amount
3. Cost per 1,000 Impressions (CPM) – Your estimated Facebook ad costs
4. Click-Through Rate (CTR) – Your expected ad engagement rate
5. Conversion Rate (CR) – Your website’s sales conversion percentage

Results Section:

Your Facebook Ads Requirements:

• Sales Needed: [Calculated number]
• Clicks Required: [Calculated number]
• Total Ad Budget: [Calculated amount]
• Cost Per Click (CPC): [Calculated amount]
• Cost Per Acquisition (CPA): [Calculated amount]

Budget Allocation Section:

Recommended Budget Breakdown:

• Acquisition (80%): [Calculated amount] – For reaching new customers
• Retargeting (15%): [Calculated amount] – For engaging interested visitors
• Retention (5%): [Calculated amount] – For keeping existing customers

Ready to optimize your Facebook ad strategy? Enter your numbers above to get your personalized advertising plan instantly. Bookmark this page to revisit your calculations as your campaigns progress.

FAQ Section

Q: How accurate is this Facebook ads calculator?
A: While based on industry standards, your actual results may vary based on ad quality, audience targeting, and market conditions.

Q: What’s a good CTR for Facebook ads?
A: Average CTRs range from 0.5% to 2%, depending on your industry and ad format.

Q: Why the 80/15/5 budget split?
A: This follows marketing best practices for balancing new customer acquisition with retention efforts.